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Virgin Media Business Wholesale freezes prices

Virgin Media Business Wholesale has announced a commitment to partners that it will not be raising prices for new business or existing services across all products throughout 2024.

This follows an announcement in December that the company would not raise new business acquisition rates in 2024 at any bandwidth.

Virgin Media Business Wholesale said the decision underpins its dedication to customers and recognises the challenging trading climate by providing cost stability for partners.

John Chester, wholesale fixed director, Virgin Media O2 Business, commented, “In comparison to rising prices across the industry, we’re freezing our rates so that we can guarantee our partners a sense of predictability over the coming months.

“While we face our own cost pressures, our partners need an assurance of price certainty so they can maintain sales volumes with their own resellers and customers.

“Our market rates are already competitive, and this freeze demonstrates our commitment to long-term partnerships and our belief that price certainty fosters mutual success.”