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Vodafone Business launches campaign to support SMEs

Vodafone Business has launched a new campaign to help SMEs source key digital tools needed to improve their productivity and cybersecurity.

Your Business Can is a comprehensive suite of collaboration and cybersecurity tools for businesses, enabling flexible working, convenience, control and protection and supported by Vodafone’s reliable and secure network.

Research carried out by Vodafone Business found that 46 per cent of UK SMEs felt that they could increase profits and efficiency by making better use of digital tools, while 40 per cent admitted they lacked the knowledge to get the most from them.

Users of the campaign can help their employees collaborate more efficiently with Microsoft Office 365 and Vodafone Business and RingCentral United Communications, benefit from Business Broadband and Dedicated Internet Access, and protect their business from cyber threats with Lookout for Business and Trend Micro.

Vodafone has invested significantly in the new campaign, which will be further promoted through linear TV and digital advertising and aims to boost awareness among small businesses of the scale of small business solutions available.

Jo Wedlock, Vodafone Business brand marketing and communications director, said, "Vodafone is a recognised leader in mobile solutions; however, many smaller businesses are not aware of the sheer scale of business solutions that we offer.

"This campaign is a testament to our continued commitment to ensuring small businesses have knowledge of and access to the best solutions to help them unlock untapped profitability, efficiency, and productivity in today’s increasingly competitive landscape - all of which are available to purchase directly with Vodafone."

 

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