BroadSoft Strengthens Unified Communications Capabilities

BroadSoft has announced enhancements to its growing Unified Communications (UC) capabilities that will enable global service providers to customise their market offers in order to meet the growing variety of communications options required by enterprises of all sizes.

BroadSoft’s newest capabilities leverage BroadCloud, the firm’s cloud-based, hosted service delivery platform, and its BroadWorks applications platform, and include:

BroadWorks BusinessLink – A fixed-mobile convergence (FMC) solution for SIP trunking that extends the features of a PBX to a mobile device, such as extension dialing, attendant console and call recording, without the need for a user to upgrade their handset or download a mobile client.

BroadCloud Instant Messaging & Presence – A federated service across BroadWorks-enabled service provider networks that allow users to chat individually and in groups. This service integrates a subscriber’s desk and mobile phone status, allowing users to know if their colleagues are on the phone, in a meeting or away.

BroadWorks Meet-Me Audio Conferencing – A high-definition (HD), scalable and reliable conferencing application, that delivers a superior sound quality experience, supports hundreds of users on a single conference session and offers both reservation-less and scheduled conferencing capabilities.

BroadCloud Text Messaging – Enables users to send or receive text messages using a fixed-line, work or home number, through an easy-to-use application on iPhone, iPad and Android devices. Text messages sent from the application will appear as messages originating from a user’s work or home phone number; giving users a single number for both voice and text. (North America only)

“We continue to extend our UC capabilities to ensure end-users can communicate using the service that best meets a situation, whether voice, text messaging or conferencing, keeping them connected from anywhere,” said Michael Tessler, president and chief executive officer, BroadSoft. “Bolstering our unified communications offering enables our global service providers to offer a comprehensive UC solution, tailored to meet the needs of their enterprise customers.”

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