Datapulse has introduced ‘Trader Assist’, their latest IP telephony innovation which extends IPC’s trading turret functionality to the screens of Nortel IP phone sets. ‘Trader Assist’ is designed to increase productivity and cost effective team working on the trading floor and beyond. It is particularly cost effective where trading information is required by support staff but the cost of a full trading turret is not justifiable.
Datapulse sat the product was developed exclusively for Nortel IP telephone users, maximising investment in Nortel IP telephony infrastructure and IPC’s Alliance trading platform. Crucially, all calls can be voice recorded and logged through their existing systems to comply with FSA standards. By widening access to IPC trading system services onto Nortel IP desk phones, Datapulse Progression Trader Assist cost effectively improves trading operations, management and customer service.
Alick Smith of Datapulse says, “With Progression Trader Assist we believe that we have set the standard for applications that truly unify the power of voice and data. This application allows trading companies to extend their phone trading interactions beyond the trading floor and in to the supporting back-office staff. This increases the potential for return on investment in the long term with minimum expenditure – a key advantage in the current climate. ”
Paul Rowe, Industry Solutions Business Development Manager, from Nortel comments: “Nortel continues to drive innovation to make enterprises more nimble and efficient, and this collaboration with Datapulse demonstrates our commitment to deliver those efficiencies to the finance industry. The Nortel Select Partner Programme has been leveraged by Datapulse to develop a strong, industry focused business application to ensure business continuity, even under the most trying conditions. Progression Trader Assist will enable the finance industry to save costs and increase efficiency during these challenging times.”