Keynote Systems Mobile Performance Index October

According to the latest figures from Keynote Systems’ Mobile Performance Index, Google continued its mobile dominance in mobile website download time during October. However, Google gave way to arch rival Yahoo in availability, recording 97% availability compared to Yahoo’s 98%.

MSN on the other hand continued to have a rough time on mobile with long download times and low availability. The addition of millions of users to Facebook does not seem to affect the download time of its mobile site. However, the mobile site is still struggling in terms of speed (bytes/second).

Popular sports site, Eurosport, had the longest download time recording 8.46 seconds but that did not affect its availability with the site being available 98% over the course of the month. The site moved up from eighth position in September to score the second highest availability in October, second only to Yahoo. However, its sister site Euronews not only had long download times but also low availability.

Nisheeth Mohan, product manager for mobile solutions and technology at Keynote Systems, stated: “If Google is to remain ahead of the game in mobile it needs to ensure that it is not only the fastest mobile site but also the most available, especially as it tends to be the first port of call for many internet users’ searches.

“However, in saying that, the whole industry has improved in terms of performance; the average industry availability was up to 97% in October, so it is great to see that mobile internet is improving,” continued Mohan.

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