Workflow and communications software specialist MatsSoft is expanding its sales network to make the web-based MATS solution accessible to a greater range of UK businesses.
The company is now in discussions with potential channel partners amid increasing interest in MatsSoft’s unique process tracking system, which delivers demonstrable improvements in internal efficiency and external customer relations.
Prospective resellers that have been canvassed so far have been impressed by the potential of the MATS solution to provide a long-term revenue stream, particularly among those adopting a consultative sales approach.
MatsSoft has scaled up its sales and support team with the opening of a London office and the appointment of senior telecoms and technology professionals Alan Cohen and Michael van Noorden, who previously held senior roles with companies including Siemens, Alcatel Lucent, Inter-Tel and Philips BCS.
The MATS solution was initially developed to serve banks and building societies, which are already using the system to improve the operational efficiency and effectiveness of processes such as mortgage, loan and ISA applications, complaints handling and bereavement cases. However, MATS is now being targeted across a broad range of business sectors where there is scope for improved process efficiency, including insurance, retail, finance, marketing, supply chain, HR and public sector.
One of the key benefits of MATS is a sharp reduction in avoidable ‘chaser’ calls, which are frustrating for customers and expensive and time-consuming for companies. The system generates updates that are proactively sent via email, SMS or personalised web pages to alert customers when key stages of their particular case have been reached and provide a ‘call to action’ if the customer is required to submit more information or documents, for example.
This speeds up the process and improves customer relations – thereby encouraging loyalty and retention. It also reduces staff stress, cutting avoidable calls by up to 65% in some instances and allowing them to be deployed more effectively in other areas. In addition, it provides staff and managers with a real-time reporting of progress on almost any given business process.
Existing clients have reported up to 90% reductions in customer complaints and increases in processing efficiency of up to 30%.
Martin Scovell, MatsSoft CEO, said: “Over the past three years MatsSoft has grown to be a successful and profitable business with international blue-chip clients. We are now taking that growth to the next level so that our resellers and partners can take full advantage of our great potential to deliver proven and innovative solutions in workflow, management information delivery and customer communications.”