Distributor Nimans has appointed marketing professional Patricia Ritchie as Catalogue Production Manager, reinforcing its commitment to traditional sales material which complements its electronic communications.
Patricia has extended a 10-year career with the company to take on the role and says she is relishing the opportunity to design and compile Nimans’ esteemed Trade Catalogue, as well as handling all other ancillary projects.
“Even though we all live in an electronic age, there’s still very much a place for the traditional catalogue which for many resellers remains the most user friendly reference tool of choice,” explained Patricia. “It’s equally at home in an engineer’s van or on a desk in an office and complements our comprehensive website and other electronic communications which continue to be developed.”
She added: “The Nimans Trade catalogue is known throughout the industry as the bible for good reason and my aim is to enhance its unrivalled reputation even more. It is packed with all our latest products and remains the most comprehensive reference point in the market.”