Phones 4U appoints Tech Data

Tech Data Mobile has been appointed to manage the end-to-end supply chain operations for Phones 4u throughout the UK and Northern Ireland. Commencing in May 2013, Tech Data Mobile will operate all warehousing, forward and reverse logistics activities for the retailer’s 800-plus store estate along with fulfillment services for its web and telesales operations.

Rod Millar, President of Tech Data Mobile, stated: “This is another major milestone in Tech Data Mobile’s history and a continuation of the success we have seen since acquiring full ownership of the previous joint venture with Brightstar in Europe. We have continued to take our business forward since the acquisition and this contract, with the UK’s leading mobile retailer, is further affirmation of our capabilities and our ability to deliver the highest levels of service.”

Commenting on behalf of Phones 4u, Scott Hooton, Chief Commercial Officer, stated: “It’s clear that Tech Data Mobile has the infrastructure, resources and expertise to provide a highly efficient and effective supply chain solution for Phones 4u. They also share our passion and dedication to customer service and we are confident that this agreement will deliver even higher levels of flexibility and service to Phones 4u and all our customers.”

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