Samsung Mobile Appoints New Head of UK Smartphone Business

Samsung today announced the appointment of Carl Boraman to the role of Head of MIT & Smartphones in its Mobile Division. Boraman, 43, will be responsible for driving sales and increasing market share of Samsungs new and innovative range of smartphones and connected PDA’s across the UK an Ireland. Boraman is leaving Azzurri Communications where he was Technical Operations Director responsible for Enterprise Mobility and Managed Services with over £150 million in annual sales.

“I am extremely excited to have Carl join Samsung, where we will benefit immensely from his experience, proven record of success and passion for technology’ said Mark Mitchinson, Vice President of Mobile at Samsung UK. “More than ever, Samsung’s growth opportunities abound as a result of our strong product innovation pipeline. Carl’s experience and understanding of mobile technology, sales, marketing and services will help ensure we harness this potential and fully realize the growth opportunities before us.”

“I appreciate all of the opportunities that the mobile industry has provided to me during my 19-year career and I’m thrilled to bring that experience to Samsung. As the worlds 2nd largest handset manufacturer, Samsung offers limitless opportunities,” said Boraman. “I’ve worked with Samsung for years as a customer and when you look at the incredible line up of innovative products and technologies Samsung is poised to deliver over the next couple of years, it is a very exciting place in which to contribute and work to change the world.”

‘I welcome Carl Boraman to Samsung and look forward to supporting him as he takes on what is one of the most rewarding positions within Samsung. I have nothing but admiration for Carl; we go back some 19 years and having him form part of my ultimate dream team gives me a great deal of personal satisfaction. With Carl at the helm Samsung will become a top tier manufacturer and brand of SmartPhone PDA devices.’ Mitchinson said.

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