Shazam announces partnership with Alcatel mobile phones

Shazam, the mobile discovery provider, has announced a new global partnership with handset manufacturer TCT Mobile. Under the partnership, Shazam’s free Android application will be pre-loaded onto all Alcatel Android handsets.

More than 75 million music lovers all over the world are already using Shazam to discover new songs, artists and concert information. Now Alcatel users will also have access to Shazam’s database of over eight million tracks to discover, buy and share music in more ways than ever before.

The partnership is initially being rolled out in the UK, France, Italy, Guatemala, Mexico and New Zealand, with other countries following shortly.

Andrew Fisher, CEO, Shazam, commented: “Working with TCT Mobile brings us one step closer to helping people create and share unique music moments, whatever their handset or location. Android is significantly driving smartphone adoption and Shazam’s Android App on Alcatel devices is fast, accurate, reliable and full of features that make music discovery a joy.”

Eric Vallet, VP marketing, TCT Mobile, said: “This is a fantastic partnership opportunity for the Alcatel brand. Working with Shazam will enable us to provide our customers with the latest in music recognition software. From 2010 all Alcatel Android phones will have more than 20 pre-loaded applications, including Shazam’s Android App.”

Shazam Android App users have the option to place a Shazam widget on their Alcatel mobile device’s home screen to immediately begin tagging a song without having to first open the Shazam App. When the ‘Tag Now’ widget icon is touched, the App starts listening, ready to tag a song and provide information about the artist and track.

Additionally, Shazamers using the widget will have access to a global, real-time Shazam Tag Stream, tracking what other Shazamers are tagging around the world. Tapping on the album artwork adds it to the users’ own Tag List, delivering information about the artist and song.

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