Major music label, Sony BMG UK, has signed a deal with global mobile content providers, Mobile Streams, to distribute artist ringtones in the UK on Ringtones.com.
Customers of the Ringtones.com mobile music portal can now download the latest and greatest tones from the Sony BMG UK catalogue including a host of top UK artists and international stars as well as classic tracks from an extensive back catalogue.
Alex Vlassopulos, head of business development for digital at Sony BMG UK commented: “With such a strong position in the UK ringtone market Mobile Streams were an obvious choice as our mobile distribution partner. We hope that Ringtones.com customers enjoy connecting with their favourite artist through their mobile phone.”
Simon Buckingham, CEO of Mobile Streams, added: “We are delighted that ringtones from Sony BMG UK artists now be downloaded from the Ringtones.com music library. We look forward to seeing Sony BMG UK artists appearing on our ‘Top Downloads’ list very soon.”
In addition to Ringtones.com, Mobile Streams will be offering the Sony BMG UK ringtones via its array of direct to consumer portals such as mobilewallpapers.com, mobilebikinis.com and mobilecomedy.mobi. Thanks to the Company’s impressive footprint in the mobile internet market Mobile Streams can create seamless opportunities for cross-selling content from partners such as Sony BMG UK to a wide mobile audience.
All this is made possible through Mobile Streams’ advanced distribution platform, Vuesia, which ingests, encodes and delivers the ringtones as well as providing a centralised information and automated royalty reporting and invoicing system in addition to the important profiling engine which is the key feature behind the Company’s successful cross selling strategy.