Text Messaging to Remain Dominant in Near Future

Text messaging (SMS) will continue its dominance in the messaging arena for the foreseeable future and will evolve with additional features over the next three to five years, according to leading global research and consulting firm Frost & Sullivan, in a report exclusively licensed to Comverse.

This evolutionary — rather than revolutionary — path will usher in text messaging with contextual presence and location information, as well as a unified identity for messaging that provides a user’s status, personal information, updates and messages in one user interface.

“SMS’s massive success and staying power give the industry valuable insight into its transition to next-generation messaging,” said Ronald Gruia, principal telecom analyst for Frost & Sullivan, which conducted interviews with 18 leading telecom providers across major global regions and with strategic industry professionals.

“Simple accessibility, ubiquitous network interoperability, ease of use, affordability and price predictability for text messaging,” Gruia said, “are key guideposts as the industry evolves new messaging paradigms and migrates to next-generation networks.”

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