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Vodafone Launch 4G Services

After spending out £900 million on 4G spectrum earlier this year Vodafone have finally announced their 4G plans.

Vodafone Red Business 4G-ready will unleash Ultrafast 4G for businesses with double the amount of data available on standard Red plans and the ability to share that allowance at no extra charge. Unlimited talk and text are included, plus the great option of One Net Express to give users a land line number on their mobile so they need never miss an important call.

Vodafone Red Business 4G-ready – perfect for one to four users and up to eight devices – helps busy businesses get connected in the way that best suits them. It comes with double the amount of UK data available on standard Vodafone Red Business plans and that data can be shared across devices using the free data SIM – allowing users to view their work on large as well as small screens. It’s Vodafone’s best ever value package for small business and starts from just £21.67 (ex-VAT). Customers have the option of adding One Net Express for £10 (ex-VAT) per month so businesses need never miss a vital call. Vodafone Red Business 4G-ready is available from 12 August.

Guy Laurence, CEO, Vodafone UK said, “Speed is just the start, it’s what businesses can do with it that counts. Businesses of every shape and size need to be able to get online when they want and how they want. Even the smallest business user has multiple devices that they want to use to access crucial information and with Vodafone Red Business 4G-ready they’ll be able to share their generous allowance in the way they want. They can do all this safe in the knowledge that they’re hooked into our best ever network, built on the fact that we own more of our own fibre backbone than other networks and supported by more than £900m worth of investment this year alone.”

“We’re all about helping businesses find better ways of working and our Ultrafast 4G service is arriving at a time when organisations need to respond to growing economic pressures and increasing customer expectations. The launch of Vodafone Ultrafast 4G is an important step in our journey towards helping businesses change the way they work for the better.”

Ultrafast 4G has the potential to boost British business. The productivity benefits that can be generated by better connected businesses could significantly boost the UK’s GDP. With speeds typically six times faster than standard 3G, Vodafone Ultrafast 4G will deliver an always ‘on’ mobile experience and office-like connectivity wherever employees need to be**. Vodafone Red Business 4G-ready will give businesses the confidence that they’re making the most of their 4G service by allowing them to share their data allowance. Vodafone’s Ultrafast 4G opens the door for greater collaboration, including file transfers and video conferencing, and allows organisations to make better use of business applications so they can increase their productivity – all worry-free on one plan.

Vodafone will launch Ultrafast 4G services in London on 29 August and all customers on Vodafone Red 4G-ready will be switched onto the new service when it goes live. After London, launches in Birmingham, Bradford, Coventry, Edinburgh, Glasgow, Leeds, Leicester, Liverpool, Manchester, Newcastle, Nottingham and Sheffield will come before the end of the year. Vodafone will bring indoor 4G coverage to 98% of the UK population by 2015.

Vodafone Red Business 4G-ready offers small businesses the flexibility they need as they grow, while Vodafone will also be making Ultrafast 4G available for all sizes of company as well as public sector organisations. For instance, businesses with five or more users will soon be able to pool their data allowance across users on 4G as well as 3G, so that everyone who needs mobile data can get online through multiple devices whenever they need. It’s all part of Vodafone’s drive to boost British businesses.

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David Dungay

Editor - Comms Business Magazine
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