Specialist VAD Zycko been appointed as EMEA-wide distributor for Burlington, MA based Unitrends. Unitrends provides cloud empowered continuity solutions and this appointment underpins Unitrends’ strategy to accelerate its 100% channel model, and its new partner engagement program, whilst supporting its aggressive growth plans across EMEA, initially covering 14 countries.
David Galton-Fenzi, CEO of Zycko, commented: “We are delighted that Unitrends has chosen Zycko as its pan-EMEA distribution partner. There is a great synergy between our two companies – we both have a focus on networking, cloud continuity and recovery, and we share a common approach to the market.
“Unitrends’ broad support for public, private, and hosted clouds equips its channel partners to meet each customer’s unique requirements today, and paves the way to meet future needs. Unitrends achieved significant momentum with its all-channel sales model, announcing in March 2016 that it grew its cloud business 250% year-on-year. They are looking to replicate that success in the wider EMEA marketplace. At Zycko, we are uniquely placed to help Unitrends achieve that goal, though access to our established pan-EMEA channel network, and experienced sales, marketing and technical teams.”
Mike Dalton, senior vice-president of international sales at Unitrends, said: “We chose Zycko because we wanted a genuine, professional value-added distributor across EMEA. The pan-EMEA availability of Zycko’s support and technical resources, and Zycko’s established reseller network were key factors in our choice. Zycko offers a true EMEA solution with consistency across the regions where Unitrends operates. What Zycko and Rigby Private Equity are trying to build internationally, fits in well with our own expansion goals.”
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