Westcon lays out plan for Ireland push with Avaya offering

Westcon has announced a new partner recruitment drive in Ireland for the resale of Avaya Cloud Office by RingCentral.

Ahead of a go-live on 29 September, Westcon, a Master Agent for the Unified Communications as a Service (UCaaS) platform across Europe, has said it intends to build on the UK launch of Avaya Cloud Office, which took place in June.

Avaya Cloud Office enhances the way organisations communicate with customers, partners and colleagues through an all-in-one solution that delivers seamless collaboration across multiple channels. By enabling voice calls, team messaging, meetings, conferencing and file sharing in a single solution, Avaya Cloud Office reduces cost and complexity while empowering workforces to call, meet and message across any device from wherever they are.

Westcon has so far recruited and enabled a UK-wide partner base with free sales and technical training, marketing assistance and legacy user migration campaigns. The Master Agent opportunity for UCaaS is compelling to VARs and consultants of all types as it requires only opportunity qualification and delivers monthly commissions for the lifetime of the customer contract to the partner.

Antony Byford, managing director, Westcon UK & Ireland, said, “Avaya Cloud Office represents a solution that is best in class, delivered by two of the most respected names within Unified Communications in Avaya and RingCentral. Both vendors are built on a strong brand legacy that continues to grow, and we’re proud to have the opportunity to be a part of that.

“We believe that Avaya Cloud Office presents a great opportunity to serve the advancing needs of the Irish market as it moves towards cloud-based UC and our on-boarding programme will make it easy and profitable for partners.”

Aidan Furlong, general manager for Ireland at Avaya, added, “As a strategic distribution partner of Avaya, and having already established a partner base for Avaya Cloud Office in the UK, we’re excited to see Westcon help Irish partners and customers realise the benefits of this new UCaaS solution. Westcon’s long held relationships within the market and the value it brings to its customers will certainly help us to drive adoption for Avaya Cloud Office.”

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Charlotte Hathway

Charlotte is the editor of Comms Business and writes content that looks to inform and educate the Channel about the latest technology and business developments across the industry. Prior to her current role, she wrote for other MA Business titles New Electronics, Land Mobile and Critical Communications Today. Before moving into journalism, she spent five years working in public relations and has worked with various technology companies spanning telecommunications, cyber security and software development.

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